Next generation snacks –aka ‘micro foods’ – will pack a stronger nutritional punch, says Journey Foods

The top 2025 Expo West Trends. Expo West 2025 showcased the ongoing evolution of the food and beverage industry, highlighting major shifts in consumer preferences, ingredient innovations, and the growing intersection of food, wellness, and sustainability. From protein-packed products to the rise of personalized nutrition, here’s a deep dive into the trends that stole the spotlight this year.

The hyperlocal manufacturing economy shows significant growth during winter months, with a 37% increase in home-based production businesses registered between November and February compared to summer quarters, according to 2024 data from the Small Business Administration. This seasonal shift represents approximately 125,000 new micro-manufacturing enterprises nationwide, generating an estimated $3.2 billion in hyperlocal economic activity. Winter's indoor confinement, combined with increasing consumer preference for locally-made goods (68% of consumers now prefer local products versus 41% in 2019), creates ideal conditions for entrepreneurs to participate in this growing sector that emphasizes sustainability, resilience, and community economic development.

Journey Foods and Goodr partner to launch an AI-driven nutrition scoring system aimed at improving health and food access.